AAPL FQ 1 Revenue Results With And Without The iPad
On Tuesday Apple reported record revenue of $26.741 billion for the company's 1st fiscal quarter ended on December 25, 2010, representing 70.5% growth in revenue over the prior-year period and a 31.5% rise in revenue sequentially over the fiscal quarter that ended in late September. This frenetic pace of revenue growth was fueled by strong growth in iPhone sales and the emergence of the Apple iPad in the company's product line-up.
The graph below illustrates the percentage contribution to revenue from each of Apple's largest revenue segments. Combined, the Apple iPhone and the Apple iPad represented 56.38% of Apple's reported revenue. The Macintosh line of personal computers contributed just over 20% to the revenue total and the Apple iPod line represented just over 1/8th of the total at 12.81%.
| AAPL FQ1 ’11 Results As Reported | | | | | |
| | FQ1 ’11 | | FQ 1 ’10 | FQ 1 ’11 | % of Revenue |
| Revenue Segment | Revenue | % of Total | Revenue | Growth | Growth |
| Macintosh | 5,430,000,000 | 20.31% | 4,450,000,000 | 980,000,000 | 8.86% |
| iPhone | 10,468,000,000 | 39.15% | 5,578,000,000 | 4,890,000,000 | 44.22% |
| iPod | 3,425,000,000 | 12.81% | 3,391,000,000 | 34,000,000 | 0.31% |
| iPad | 4,608,000,000 | 17.23% | 0 | 4,608,000,000 | 41.67% |
| Peripherals | 593,000,000 | 2.22% | 469,000,000 | 124,000,000 | 1.12% |
| Software, Service | 786,000,000 | 2.94% | 631,000,000 | 155,000,000 | 1.40% |
| Other Music | 1,431,000,000 | 5.35% | 1,164,000,000 | 267,000,000 | 2.41% |
| | | | | | |
| Total | 26,741,000,000 | 100% | 15,683,000,000 | 11,058,000,000 | 100.00% |
